---
title: "Quebec Company Recycles Fabric for New Products"
publication: "MediaBias News"
url: "https://mediabias.news/business/quebec-company-recycles-fabric-for-new-products"
api: "https://mediabias.news/api/v1/stories/quebec-company-recycles-fabric-for-new-products"
markdown: "https://mediabias.news/business/quebec-company-recycles-fabric-for-new-products.md"
audio: "https://mediabias.news/api/audio/quebec-company-recycles-fabric-for-new-products"
category: "Business & Economy"
published: "2026-11-01T19:05:19.309Z"
source_reported: "2026-11-01T18:14:06.000Z"
updated: "2026-11-01T19:05:19.309Z"
trust_score: 96
critic_score: 95
hype_score: 12
assessment_type: "coverage-and-source-reporting-analysis"
fact_check_status: "not-performed"
coverage_measured: "2026-11-01T19:29:56.841Z"
---

# Quebec Company Recycles Fabric for New Products

*Next Chance upcycles discarded textiles, aiming to expand its reach nationally and internationally.*

**Scores for the source reporting** (0-100, assessing the original journalism this article was written from, not this write-up): 

- Trust 96 of 100, higher is better. Trust 96: multiple named sources, official data cited, and coverage by several independent outlets.
- Craft 95 of 100, higher is better. Critic 95: clear purpose, quoted founders, specific figures, future plans, and coherent narrative.
- Hype 12 of 100, lower is better. Hype low (12): factual tone, no sensational language, headline matches article content.

Scored by MediaBias News; method at https://mediabias.news/methodology.

**The short version**

- Next Chance, a Quebec company, upcycles discarded textiles into new products such as reusable gift wrap and decorative items.
- The company was founded six years ago by Maude Girard and Gabrielle Huppé, who partner with fashion designers and manufacturers.
- In 2023, Quebec disposed of nearly 344,000 metric tons of textiles, an increase of over 114% since 2011, according to Recyc-Québec.
- Next Chance aims to salvage 90,000 metres of fabric by Earth Day 2027, having already collected 56,090 metres since its inception.

Next Chance, a company based in Quebec, is repurposing discarded textiles into new items. Founded six years ago by Maude Girard and Gabrielle Huppé, the business collects fabric scraps, end-of-run lots, or materials with manufacturing defects from designers and manufacturers. These materials are then used to create products like reusable gift wrap, tote bags, tablecloths, and hair accessories.

The initiative addresses a significant issue of textile waste. According to the Ellen MacArthur Foundation, 12 per cent of all textiles produced globally are never used. In Quebec alone, Recyc-Québec reported that nearly 344,000 metric tons of textiles were disposed of in 2023. This figure represents an increase of more than 114 per cent since 2011.

Since its founding, Next Chance has salvaged 56,090 metres of fabric. The company's goal is to reach 90,000 metres of salvaged fabric by Earth Day 2027. The founders, Girard and Huppé, are exploring ways to expand their operations, with plans to eventually offer products to the rest of Canada and markets in the United States and Europe within the next five to ten years.

## Coverage comparison

The full report from Narcity, published on November 1, 2026, details the founding of Next Chance by Maude Girard and Gabrielle Huppé six years prior. It quotes Girard stating that 12 per cent of all textiles produced worldwide are thrown away unused, citing the Ellen MacArthur Foundation. The report also includes Recyc-Québec data on Quebec's textile waste in 2023 and mentions the company's salvage goal of 90,000 metres by Earth Day 2027. Huppé is quoted discussing the challenges of upcycling blended fabrics and plans for international expansion.

## What the coverage left out

None of the left-rated or centre-rated digests mention the specific figure of 56,090 metres of fabric salvaged by Next Chance since its inception. The full report from Narcity provided this detail.

## Who covered it

Shares of the 7 covering outlets with a published leaning rating:

- Left: 71% (5)
- Centre: 29% (2)
- Right: 0% (0)

3 of 10 covering outlets carried no usable leaning rating and were excluded from those percentages. Coverage measured 2026-11-01T19:29:56.841Z.

**Coverage watch:** developing. Checked 4 times; 0 checks found a material change. Most recently checked 2026-11-01T20:00:22.925Z.

## How the sides framed it

### Left

- The left-rated reports from Rocky Mountain Outlook, thealbertan.com, The Hamilton Spectator, and St Catharines Standard all led with the same headline, stating that a Quebec company is tailoring a new role in the circular economy by giving fabric a new life. Digests from these outlets focused on the company's upcycling efforts and its establishment in the industry.

### Centre

- The centre-rated reports from Narcity and Winnipeg Free Press also used the headline "Giving fabric a new life: Quebec business tailors a new role in the circular economy." The digests from these outlets highlighted the company's upcycling of discarded fabric and its establishment in the industry.

### Right

No separate framing summary.

**Provisional coverage gap:** right. The watch is not closed, so this is not yet a settled blindspot finding.

## Factuality profile of the covering outlets

These are published factuality ratings of the outlets, not a verdict on whether this story or its claims are true.

- high: 3
- unknown: 3
- veryHigh: 4

## Verification scope

This page compares coverage and scores the source reporting. It is not a ClaimReview verdict on whether the underlying event or claim is true.

## Original reporting this was written from

- [Narcity](https://narcity.com/montreal/a-quebec-company-gives-fabrics-a-second-life) — Giving fabric a new life: Quebec business tailors a new role in the circular economy
- [mtlblog.com](https://mtlblog.com/a-quebec-company-gives-fabrics-a-second-life) — Giving fabric a new life: Quebec business tailors a new role in the circular economy
- [Rocky Mountain Outlook](https://rmoutlook.com/lifestyle/giving-fabric-a-new-life-quebec-business-tailors-a-new-role-in-the-circular-economy-12965883) — Giving fabric a new life: Quebec business tailors a new role in the circular economy
- [Airdrie City View](https://airdriecityview.com/national-business/giving-fabric-a-new-life-quebec-business-tailors-a-new-role-in-the-circular-economy-12965931) — Giving fabric a new life: Quebec business tailors a new role in the circular economy
- [thealbertan.com](https://thealbertan.com/lifestyle/giving-fabric-a-new-life-quebec-business-tailors-a-new-role-in-the-circular-economy-12965883) — Giving fabric a new life: Quebec business tailors a new role in the circular economy
- [Les Affaires](https://lesaffaires.com/mon-entreprise/entrepreneuriat-et-pme/revaloriser-le-tissu-next-chance-se-taille-une-place-dans-leconomie-circulaire) — Upgrading the Fabric: Next Chance Is Size a Place in the Circular Economy
- [Winnipeg Free Press](https://winnipegfreepress.com/arts-and-life/entertainment/2026/11/01/giving-fabric-a-new-life-quebec-business-tailors-a-new-role-in-the-circular-economy) — Giving fabric a new life: Quebec business tailors a new role in the circular economy
- [The Hamilton Spectator](https://thespec.com/business/giving-fabric-a-new-life-quebec-business-tailors-a-new-role-in-the-circular-economy/article_2e204dcb-4bdf-5ed7-ac8a-885441d982d4.html) — Giving fabric a new life: Quebec business tailors a new role in the circular economy
- [St Catharines Standard](https://stcatharinesstandard.ca/business/giving-fabric-a-new-life-quebec-business-tailors-a-new-role-in-the-circular-economy/article_4de2f221-3fab-59c9-9af0-de777ff74383.html) — Giving fabric a new life: Quebec business tailors a new role in the circular economy
- [NiagaraFallsReview.ca](https://niagarafallsreview.ca/business/giving-fabric-a-new-life-quebec-business-tailors-a-new-role-in-the-circular-economy/article_6a033c09-51ac-5f3d-8659-13de338045e4.html) — Giving fabric a new life: Quebec business tailors a new role in the circular economy

## Questions

**What does Next Chance do?**

Next Chance is a Quebec-based company that upcycles discarded textiles from the fashion industry into new products. These include items like reusable gift wrapping, tote bags, tablecloths, and hair accessories, aiming to reduce fabric waste.

**How much textile waste is there in Quebec?**

According to Recyc-Québec, nearly 344,000 metric tons of textiles were disposed of in Quebec in 2023. This represents a significant increase of over 114 per cent since 2011.

**What are Next Chance's future goals?**

Next Chance aims to salvage 90,000 metres of fabric by Earth Day 2027. The company also plans to expand its reach nationally across Canada and internationally into markets in the United States and Europe within the next five to ten years.

---

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