Brazil opens process for US trade retaliation over new tariffs
President Lula da Silva invokes Reciprocity Law after Washington imposes 25% tariffs on Brazilian goods
AI-assisted coverage comparison, editor-supervised · How this was made

Brazil opens process for US trade retaliation over new tariffs
Photograph: The Star Kuala Lumpur (embedded from source)
What this story says
- Brazil has opened a formal process to adopt reciprocal measures against the US in response to 25% tariffs imposed last month on Brazilian goods.
- The US tariffs target Brazil over alleged unfair trade practices and lax enforcement of forced labour bans, which Brazil calls unjustified.
- President Lula da Silva invoked Brazil’s Reciprocity Law, which permits retaliatory steps beyond tariffs, including curbs on US audiovisual companies and patent suspensions.
- No left-rated outlet reported on the story, leaving the political framing of the dispute unrepresented in the coverage.
Who covered it
Percentages are shares of the 34 outlets carrying a published leaning rating. 24 of the 58 outlets we know ran this story carry no rating and are not counted in them. Coverage measured .
Trust
82/100
Craft
68/100
Hype
20/100
58 sources · methodology
Missing from the left
Only 7 of the 34 outlets with a published leaning rating that ran this story are rated left.
A reader who follows the left would not have seen this. We report the absence rather than explain it: outlets choose what to cover for many reasons, and we have no evidence about which one applies here.
The Brazilian government has opened a formal process that could lead to retaliatory measures against the United States. The move follows the US imposition of 25% tariffs on some Brazilian goods last month, which Washington justified by alleging unfair trade practices. The US also imposed 12.5% tariffs on goods from Brazil and other nations, citing concerns over forced labour enforcement.
Brazil’s government called the tariffs unjustified and arbitrary in a statement released on 13 August. The preliminary step involves requesting further diplomatic consultations with US trade authorities. President Luiz Inácio Lula da Silva has promised to invoke Brazil’s Reciprocity Law, which allows retaliatory measures beyond tariffs, including actions that could disrupt supply chains or increase domestic inflation.
Sources told Reuters in July that Brazil was considering curbs on US audiovisual companies and the suspension of pharmaceutical and agricultural patents. The government has not yet specified which measures it will adopt, and the process remains in its early stages.
What the coverage left out
No left-rated outlet ran this story at all. None of the right-rated digests mentioned the specific retaliatory options Brazil was considering, such as curbs on US audiovisual companies or patent suspensions, except for The Star Kuala Lumpur’s full report. The centre-rated digests from Investing.com also omitted these details.
Coverage settled. We checked this 65 times and stopped on 19 Aug 2026, 22:31. The figures above are what it finished at.
How other outlets pictured it
Which photograph to run is each newsroom’s own choice. The leaning beside a name is that outlet’s published rating, not a claim that the pictures divide along it. Every picture is shown from the outlet’s own server and links to the article it ran in.
How each side covered it
Our own reading of the reporting listed below, written from the outlets’ articles rather than quoted from them. The reasoning is set out on our methodology page.
Left
7 rated outlets
We have not written our reading of the left coverage of this story. The left-rated outlets that ran it are listed below.
Centre
14 rated outlets
- The three centre-rated reports, Reuters, WTVB and Investing.com, all led on the Brazilian government’s formal opening of the reciprocity process. WTVB and Reuters, which published full reports, included the government’s statement calling the US tariffs unjustified and arbitrary. Both also noted that the process could result in retaliatory measures beyond tariffs, including potential curbs on US audiovisual companies and patent suspensions.
- WTVB and Reuters carried the same details: the 25% tariffs on Brazilian goods, the 12.5% tariffs linked to forced labour concerns, and President Lula’s invocation of the Reciprocity Law. Both quoted the government’s statement verbatim. Investing.com’s digest, which was shorter, did not mention the specific retaliatory options Brazil was considering.
Right
13 rated outlets
- The four right-rated digests, from The Star Kuala Lumpur, Free Malaysia Today, The Straits Times and WKZO, all led on the opening of the reciprocity process. The Star Kuala Lumpur’s full report, the only one published in full among the right-rated outlets, included the government’s statement calling the US tariffs unjustified and arbitrary. It also carried the same details as the centre-rated reports: the 25% and 12.5% tariffs, the Reciprocity Law, and the potential for curbs on US audiovisual companies and patent suspensions.
- The digests from Free Malaysia Today, The Straits Times and WKZO were brief. Free Malaysia Today’s digest quoted the government’s statement calling the tariffs unjustified but did not mention the specific retaliatory options Brazil was considering. The Straits Times and WKZO digests carried only the basic fact that Brazil had opened the reciprocity process.
Questions about this coverage
- How did the left and right cover Brazil opens process for US trade retaliation over new tariffs?
- Of the 34 outlets on this story carrying a published leaning rating, 21% are rated left, 41% are rated centre, 38% are rated right. Those percentages are shares of the rated outlets, not of every outlet that ran it, which was 58. The sections above set out what each side emphasised, in its own terms.
- Is Brazil opens process for US trade retaliation over new tariffs left or right?
- Neither side dominates it. Of the 34 rated outlets on this story, 21% are rated left, 41% are rated centre, 38% are rated right, and no side holds the 70% this site would want before calling a field one-sided. A story is not left or right in any case; the outlets that carried it are what carry ratings.
- Is the coverage of Brazil opens process for US trade retaliation over new tariffs biased?
- Brazil opens process for US trade retaliation over new tariffs is one event reported by 58 outlets, and this page does not rate the story as biased or unbiased. What it publishes is the spread: which outlets ran it, where named rating organisations place each of them on the spectrum, and what each side chose to lead with. A leaning rating describes an outlet's record over time, not this article, and the two should not be run together.
- Which side is not reporting Brazil opens process for US trade retaliation over new tariffs?
- When we first saw this story, outlets rated left had barely covered it. Coverage accretes for hours after an event, so that is where to look rather than a verdict — the split above is the current count, and it is the one to read.
- Which outlets covered Brazil opens process for US trade retaliation over new tariffs?
- 58 that we know of, every one of them listed further up this page with a link to its own report and to what we hold on the publisher. Nothing here is a summary of somebody else's summary: the outlets are named so the original reporting can be read.
- What tariffs did the US impose on Brazil?
- The US imposed 25% tariffs on some Brazilian goods, alleging unfair trade practices, and 12.5% tariffs on goods from Brazil and other nations over concerns about forced labour enforcement. Brazil’s government called the tariffs unjustified and arbitrary.
- What is Brazil’s Reciprocity Law?
- Brazil’s Reciprocity Law allows the government to impose retaliatory measures beyond tariffs on imports from countries that impose trade barriers. President Lula da Silva invoked it in response to US tariffs, with options including curbs on US audiovisual companies and patent suspensions.
- Which outlets reported on Brazil’s retaliatory process?
- Three centre-rated outlets, Reuters, WTVB and Investing.com, and four right-rated outlets, The Star Kuala Lumpur, Free Malaysia Today, The Straits Times and WKZO, reported on the story. No left-rated outlet covered it.
Read it at the source
58 outlets, grouped by the leaning a published rating gives them. Every headline links to the original; an underlined outlet name opens our profile of that publisher.
Left
7- Brazil’s Lula triggers reciprocity process against US tariffs in effort to show strength (opens The Toronto Star in a new tab)
The Toronto Star — is The Toronto Star biased? Our profile of this outlet
- Brazil’s Lula triggers reciprocity process against US tariffs in effort to show strength (opens The Seattle Times in a new tab)
The Seattle Times — is The Seattle Times biased? Our profile of this outlet
- Brazil's Lula triggers reciprocity process against US tariffs in effort to show strength (opens ABC News in a new tab)
- Brazil's Lula triggers reciprocity process against US tariffs in effort to show strength (opens Associated Press News in a new tab)
Associated Press News — is Associated Press News biased? Our profile of this outlet
- Brazil's Lula triggers reciprocity process against US tariffs in effort to show strength (opens The Independent in a new tab)
The Independent — is The Independent biased? Our profile of this outlet
- Brazil opens reciprocity process against United States over tariffs (opens Al Jazeera in a new tab)
Al Jazeera — is Al Jazeera biased? Our profile of this outlet
- Brazil Initiates Reciprocity Process Before Tariffs Imposed by the U.S. (opens teleSUR in a new tab)
Centre
14- Brazil’s Lula triggers reciprocity process against US tariffs in effort to show strength (opens My Mother Lode in a new tab)
My Mother Lode — is My Mother Lode biased? Our profile of this outlet
- Brazil’s Lula triggers reciprocity process against U.S. tariffs in effort to show strength (opens CTV News in a new tab)
- Brazil’s Lula triggers reciprocity process against US tariffs in effort to show strength (opens Washington Top News in a new tab)
Washington Top News — is Washington Top News biased? Our profile of this outlet
- Brazil's Lula triggers reciprocity process against US tariffs in effort to show strength (opens Winnipeg Free Press in a new tab)
Winnipeg Free Press — is Winnipeg Free Press biased? Our profile of this outlet
- Brazil's Lula triggers reciprocity process against US tariffs in effort to show strength (opens Newsday in a new tab)
- Brazil's Lula triggers reciprocity process against US tariffs in effort to show strength (opens Ottumwa Courier in a new tab)
Ottumwa Courier — is Ottumwa Courier biased? Our profile of this outlet
- Brazil's Lula triggers reciprocity process against US tariffs in effort to show strength (opens WKMG in a new tab)
- Brazil requests tariff consultations with the U.S. under its ‘Reciprocity Law’ (opens insidetrade.com in a new tab)
insidetrade.com — is insidetrade.com biased? Our profile of this outlet
Show 6 more
- Brazil Fires Back at U.S. Tariffs With Reciprocity Law, Testing Limits of Trump’s Trade Pressure (opens WebProNews in a new tab)
WebProNews — is WebProNews biased? Our profile of this outlet
- Brazil launches reciprocity process over U.S. tariffs (opens UPI in a new tab)
- Brazil Strikes Back: Trade Tensions Escalate with U.S. (opens Devdiscourse in a new tab)
Devdiscourse — is Devdiscourse biased? Our profile of this outlet
- Brazil opens reciprocity process against US over tariffs (opens WTVB in a new tab)
- Brazil opens reciprocity process against US over tariffs (opens Investing.com in a new tab)
Investing.com — is Investing.com biased? Our profile of this outlet
- Brazil opens reciprocity process against US over tariffs (opens Reuters in a new tab)
Right
13- Brazil invokes reciprocity law after Trump tariffs, seeks talks with Washington (opens India Today in a new tab)
India Today — is India Today biased? Our profile of this outlet
- Brazil's Lula triggers reciprocity process against US tariffs in effort to show strength (opens Jonesboro Sun in a new tab)
Jonesboro Sun — is Jonesboro Sun biased? Our profile of this outlet
- Brazil's Lula triggers reciprocity process against US tariffs in effort to show strength (opens Madison Courier in a new tab)
Madison Courier — is Madison Courier biased? Our profile of this outlet
- Brazil's Lula triggers reciprocity process against US tariffs in effort to show strength (opens Owensboro Messenger-Inquirer in a new tab)
Owensboro Messenger-Inquirer — is Owensboro Messenger-Inquirer biased? Our profile of this outlet
- Brazil’s Lula triggers reciprocity process against U.S. tariffs in effort to show strength (opens Washington Times in a new tab)
Washington Times — is Washington Times biased? Our profile of this outlet
- US Brazil Tariffs: Country Initiates Reciprocity Process Against Import Duties Under New Economic Law by United States (opens Latestly in a new tab)
- Brazil initiates exploring retaliatory options against US over new tariffs - The Tribune (opens Tribune India in a new tab)
Tribune India — is Tribune India biased? Our profile of this outlet
- Consultations, Limits and Rites: Understand the Law of Reciprocity, After Lula Government Opens Proceedings Against the U.S. (opens Globo in a new tab)
Show 5 more
- Brazil opens reciprocity process against US over tariffs (opens Free Malaysia Today News in a new tab)
Free Malaysia Today News — is Free Malaysia Today News biased? Our profile of this outlet
- Brazil opens reciprocity process against US over tariffs (opens The Star Kuala Lumpur in a new tab)
The Star Kuala Lumpur — is The Star Kuala Lumpur biased? Our profile of this outlet
- Brazil opens reciprocity process against US over tariffs (opens The Straits Times in a new tab)
The Straits Times — is The Straits Times biased? Our profile of this outlet
- Brazilian Government Advances with Reciprocity Process Against U.S. "Unjustified and Arbitrary" Tariffs . . Economic Journal (opens Sapo in a new tab)
- Brazil opens reciprocity process against US over tariffs (opens WKZO in a new tab)
Not rated
24- "I'm Going to Beat the United States by Narrative": Brazil Responds to Trump's Rates with Reciprocity Law (opens sabado.pt in a new tab)
- Brazil. Lula Will Apply Trade Reciprocity to U.S. Tariffs - Latin American Summary (opens resumenlatinoamericano.org in a new tab)
resumenlatinoamericano.org — is resumenlatinoamericano.org biased? Our profile of this outlet
- Lula Wants to Talk to Trump to Tell Him to “Get Out of It” in the October Elections (opens la diaria in a new tab)
- Amcham Argues that the Adoption of Reciprocity Against the U.S. Is Avoided (opens EBC in a new tab)
- "I'm Going to Win the U.S. for the Narrative. They Taxed Brazil Based on Lies" (opens Noticias ao Minuto in a new tab)
Noticias ao Minuto — is Noticias ao Minuto biased? Our profile of this outletOpinion
- "I'm Going to Beat the United States by Narrative": Brazil Responds to Trump's Rates with Reciprocity Law (opens Correio da Manhã in a new tab)
Correio da Manhã — is Correio da Manhã biased? Our profile of this outlet
- "We Entered with the Law of Reciprocity to Show that We Are Not a Small Thing" (opens O Antagonista in a new tab)
O Antagonista — is O Antagonista biased? Our profile of this outletOpinion
- Brazil Notifies USA About the Initiation of the Reciprocity Law Process (opens Metrópoles in a new tab)
Metrópoles — is Metrópoles biased? Our profile of this outlet
Show 16 more
- Amcham Asks for Dialogue and Risk Alert for Commercial Climbing Between Brazil and the United States (opens Forbes Brasil in a new tab)
Forbes Brasil — is Forbes Brasil biased? Our profile of this outlet
- Brazil Activates US Tariff Reciprocity Mechanism (opens Independent Español in a new tab)
Independent Español — is Independent Español biased? Our profile of this outlet
- Brazil initiates exploring retaliatory options against US over new tariffs (opens brazilsun.com in a new tab)
brazilsun.com — is brazilsun.com biased? Our profile of this outlet
- Brazil initiates exploring retaliatory options against US over new tariffs (opens southamericanews.net in a new tab)
southamericanews.net — is southamericanews.net biased? Our profile of this outlet
- Brazilian Government Opens Process of Reciprocity Against the US for New Tariffs (opens La República in a new tab)
La República — is La República biased? Our profile of this outlet
- Law of Reciprocity: Understand How Trial Initiated Against the US Works (opens CNN Brasil in a new tab)
CNN Brasil — is CNN Brasil biased? Our profile of this outlet
- Brazil Initiates Reciprocity Proceedings Against US Tariffs (opens latinapress Nachrichten in a new tab)
latinapress Nachrichten — is latinapress Nachrichten biased? Our profile of this outlet
- Government of Brazil Opens Reciprocity Process Against US Tariffs (opens tnh1.com.br in a new tab)
tnh1.com.br — is tnh1.com.br biased? Our profile of this outlet
- Brazil The Government Announced Trade Reciprocity Measures Against the US, in Response to Tariffs of Between 12.5% and 25% Set by Washington (opens NODAL in a new tab)
- Brazil’s Strong Response to US Tariffs · Global Voices (opens Perfil in a new tab)
- Brazil opens reciprocity process against US (opens Fiji Broadcasting Corporation in a new tab)
Fiji Broadcasting Corporation — is Fiji Broadcasting Corporation biased? Our profile of this outlet
- Brazil Begins Response to US Tariffs (opens Voice of Nigeria in a new tab)
Voice of Nigeria — is Voice of Nigeria biased? Our profile of this outlet
- Lula Challenges Trump: Brazil Launches Process to Hit Back at U.S. Tariffs Gateway Hispanic by Maria Herrera Melado (opens gatewayhispanic.com in a new tab)
gatewayhispanic.com — is gatewayhispanic.com biased? Our profile of this outlet
- Brazil Activates Trade Reciprocity in Response to US Tariffs (opens Noticias Argentinas in a new tab)
Noticias Argentinas — is Noticias Argentinas biased? Our profile of this outlet
- Tariff: Lula Government Opens Proceedings Against the US (opens Revista Oeste in a new tab)
Revista Oeste — is Revista Oeste biased? Our profile of this outlet
- Brazil Reacts to Trump's Tariffs and Prepares Response to the US (opens A TARDE in a new tab)
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